Leading to specialisation in Food and Beverages, Product and Still Life, Industrial and Corporate
Students of Advertising and Commercial Photography pass out as well rounded photographers
with in-depth practical knowledge of photographic techniques and the ability to apply
it to real life assignments.They can either begin their careers as freelancers or join
publications, private and public sector undertakings. |
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Food and Beverage Photography
The deceptive complexity of Food and Beverage photography demand strong technical
basics. Students are taught to creatively light and shoot subjects for packaging,
advertising, magazine, recipe books etc. They understand how to collaborate with
the food and prop stylist to ensure the best pictures possible. |
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Product and Still-Life Photography
Consumer goods need to be depicted strikingly and effectively for consumers to notice
and understand the products. Students learn advanced lighting and camera techniques
besides the basics of graphic design in order to shoot the products in the best
way possible. |
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Industrial and Corporate Photography
Corporate Communication requires the photographer to creatively shoot industrial
products, machines, industrial plants, research and development facilities, corporate
buildings etc. student learn the usage of equipment in adverse industrial conditions,
to show the best side of an industrial facility to utilise available light for setups
of huge scale and size. |
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Programme Curriculum
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- History of Photography
- Basics of the camera,
- exposure and composition
- Basics and Advanced lighting techniques
- Basics of people, product, food and beverage, still-life, interiors and architecture
and industrial photography
- Master classes with guest faculty
- Basic and Advanced imaging techniques
- Subject specialisation
- Study tours Final portfolio specialisation in Advertising, Industrial, Interiors
and architecture, food and beverage and product photography.
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